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The Olfactive

Discover how tailored fragrance routines can boost mood, reduce stress, and elevate your mind–body connection—download your free guide now.
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Human Chemistry *
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- DAN TERRY JACOBSON, FOUNDER

WORDS ARE OPTIONAL

Inside Oo La Lab, we believe that fragrance is more than just a product —

it's a powerful storytelling tool that can evoke emotions, create lasting memories, and define brand identities. Since our inception in 2017, we've been at the forefront of reimagining perfume as an instrument for wellness, community engagement, and creative expression.

OUR SERVICES

Testimonials

This place deserves million of stars! Really enjoyed the experience ❤️ highly recommend!

J Gagina

Verified customer

I love my fragrance and I’m so grateful for this journey!!

Sonali Surgeon

Verified customer

This’s one of the BEST THING MUST DO in Singapore 💕 if you obsessed with scents or a perfume lover, don’t miss this 🥰

Tali C

Verified customer

Fun & amazing experience that’s worth every penny!

Amelia K

Verified customer

Wow! Wadie blew our minds. Articulate, informed and passionate about fragrance and the brands we enjoyed learning about fragrance.

Judy Goddard

Verified customer

As Seen In

...an unforgettable experience...

...an unforgettable experience...

...an unforgettable experience...

Memory-Making Molecules—Emotion & the Nose

Memory-Making Molecules—Emotion & the Nose

Marcel Proust famously described how tasting a madeleine dipped in tea unlocked a flood of childhood memories he’d long forgotten. Today we know why: scent signals bypass the brain’s thalamus and travel straight to the...
The Silent Revolution will not be broadcast…

The Silent Revolution will not be broadcast…

Wellness used to mean gym memberships and green juices.Then came mental health. Sleep. Cold plunges.Now? It’s vibration. Intention. And... scent.We’re seeing a silent revolution:People are using fragrance not just to smell good — but to...
Oo La Lab’s DNA - Freedom of the Unspoken

Oo La Lab’s DNA - Freedom of the Unspoken

Language can wound, exclude, and misinterpret. Words so often demand winners and losers: right or wrong, black or white, narrow binaries that leave little room for nuance. Scent lives in a different universe—one of fluid...